I work at a not-theater in DC that happens to have a DCP setup and a reception space, so we often get event-type screenings. Last night’s screening was a Viacom gov’t relations thing, as was the showing of the 2nd Spongebob movie earlier in the year. Most stuff is booked by a marketing firm that may or may not be working with another entity (we showed Son of Saul last week (on 35mm, hell yeah) in conjunction with the Hungarian Embassy) for events or the single press screening (for Spectre) we’ve had. I also think we’re cool with Warner since we’ve hosted two premiere events (American Sniper and The Water Diviner).
We also showed Max over the summer and people crowded one of the actor dogs and I had to change a linen after it jumped on a table. I wasn’t pleased.
edit: yes, I played a dark comedy about the 2008 financial crisis to a DC crowd, including two senators. totally not awkward.